Specialized Domain Licensing
Domain licensing is not a new concept but it is not very widely known about. Usually web site
domain owners utilize the site themselves, sell advertisements on the site to numerous
parties or sell the domain to another party.

We do none of those, instead we license (lease, rent) the web site domain to one party for
their exclusive use, thus they reap all the benefits from that sites traffic and branding
capabilities.

Real Estate Analogy

Many people find a real estate analogy useful when understanding the licensing of domains.

Lets say there is a building on a prime piece of land in Chicago. The owner of that building
licenses (leases or rents) space to a business for the use of that property. The owner retains
the right to the property while the business is allowed to use the property for a determined
period of time. The business prospers because it is located in a prime location.

This is similar to domain licensing. We own the rights to numerous specialized website
domains. While we could put numerous advertisements on each of our website domains, we
prefer to license the rights to use the domain to one exclusive user. This creates an
incredible traffic building opportunity for the person/business licensing the web domain.

In order to make the most of the time and effort you will spend in developing the licensed web
site, you want the security of knowing that you will be able to use it for a number of years. We
give you the opportunity to do this by allowing you to choose your licensed (rental) period.

How does this work?

We forward all web traffic from your licensed web domain to your current web site. This is
similar when you move houses and ask the post office to have your mail forwarded. Web
forwarding is a lot faster, easy to complete and in more cases completed within hours of a
request.

Why license a domain?

Our specialized web site domains are some of the Internet’s best available real estate. As
with real estate, location is everything. The same applies to the Internet. By licensing a MyEye
marketing specialized web domain you have the right to use a very targeted and specialized
piece of online real estate for your marketing activities.

Leasing this domain and web page provides:
  • An unforgettable domain name for marketing campaigns
  • Exclusive advertising rights for duration of the license period
  • Fixed monthly advertising costs
  • Fewer website and domain administration hassles (domain is forwarded to your
    current web site or a complete marketing solution can be created for you)

How long can I license this domain?

Most domain license terms are for between one to five years, while some may run for longer
terms. The length of the term allows you to lock into your fixed monthly pricing for the entire
duration and it also guarantees your exclusive use for the entire term.

What happens to the domain when the licensing has ended?

You will be given the right to renewal before the end of the domain-licensing period. If you
pass on the renewal, the domain will revert to text advertisements and be made available to
all current clients.

How much will it cost to license a domain?

As with Real Estate, this depends on demand. We look at how valuable is the domain name
and how many potential clients are interested.  However, we also try to team with established
businesses that have a long track record. Packages for a group of community sites are also
available and negotiable. Your MyEye Marketing sales representative can send you a price
list for the available web site domains in your community.

How do I license a domain?

The first step is to contact us with your information and details. If approved, we will contact
you to set up an account.

How are license requests processed?

Domain lease requests are handled on a first come first served basis.

When will my license period start?

Your domain license period start within 1 business day upon receipt of payment.
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